# Préciser votre segmentation

I**mplémenter les intents dans vos campagnes**

* Identifier l'intent le plus pertinent pour son business (ex : recrutement de Growth, technologie utilisée, surface des bâtiments commerciaux, CA des e-commerçants... ➝ récupérer la liste dans un outil dédié)
* Enrichir sa liste de comptes avec de l'insight et intent data pour établir une matrice de scoring

*Sur le scoring + infos pour enrichir avec l'IA➝* [*https://mickaelnarboni.notion.site/Playbook-Outbound-2-0-Automatiser-son-acquisition-B2B-12d43728548b80d3a4d8d29b47499818*](https://mickaelnarboni.notion.site/Playbook-Outbound-2-0-Automatiser-son-acquisition-B2B-12d43728548b80d3a4d8d29b47499818)Visiteurs site web (inbound led outbound)**Découper sa prospection en tiers**

**Visiteurs site web (inboud led outbound)**

* Organiser sa prospection en tiers (priorisation)


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